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SEGi – Bachelor of Arts (Hons) Business Management


Pre-university programmes that bridge the gap between secondary school and university, and prepare students for university.


Business and Management are key components of a successful organisation. As graduates, you’re indispensable assets of any organisation seeking to reach greater heights in their business.
We have established a partnership with the prestigious University of Sunderland, UK.The combined expertise of our University and the teaching comrades of the University of Sunderland helps you acquire knowledge and practical reinforcement in marketing, human resource management and financial management. This programme is uniquely updated to meet the requirements of your future employers. As our graduates, be empowered with the professional skills in communication, problem solving, teamwork and leadership.
Business and Management are key components of a successful organisation especially in the business world. That is why this programme is designed for future business leaders to demonstrate awareness of international markets, innovation, and adaptability for an ever-changing environment. The combined expertise of SEGi and the University of Sunderland will equip students to be multi-skilled graduates with the ability to manage real-world competitive businesses. As a graduate of this programme, you will be ready to begin a rewarding and challenging business career anywhere in the world.

Intake and Duration

All year 3 years

Entry Requirements

STPM A pass in STPM, with a minimum Grade C (GP 2.00) in any 2 subjects, and a pass in Mathematics and English at SPM level or any equivalent qualifications
STAM A pass in STAM, with a minimum grade of Jayyid, and a pass in Mathematics and English at SPM level
Diploma or Advanced Diploma Any qualifications equivalent to Diploma or Advanced Diploma (Level 4 or 5, MQF)
Matriculation/ Foundation Matriculation/ Foundation qualification with a minimum CGPA of 2.00 out of 4.00, or any equivalent qualification
Other International students are required to achieve a minimum score of 5.5 for IELTS OR its equivalent (SEGi’s EPT / IEP)


Some of the popular majors & minors:

    • Essential Study and Employment Skills
    • Introduction to Marketing
    • Introduction to Human Resource Management
    • and Talent Development
    • Introduction to Accounting and Finance
    • Introduction to Managing and Leading People
    • Introduction to Business Operations and
    • Services
    • Consumer Behaviour
    • Financial Accounting
    • Information Technology and Systems
    • Personal Health Management
    • Effective Listening
    • Malaysian Studies 3 (International students)
    • TITAS (Local students)
    • Bahasa Kebangsaan A
    • (Local students without SPM credit)
    English 1
    • Personal and Professional Development
    • Management Thought
    • Quality Management for Organisational
    • Excellence
    • Business Ethics, Responsibility and Sustainability
    • Marketing Management and Metrics
    • Contemporary Development in HR
    • Workplace Experience
    • English 2
    • Hubungan Etnik (Local students)
    • Bahasa Melayu Komunikasi 2
    • (International students)
    • English 3
    • Developing the Reflexive Practitioners
    • Global Entrepreneurship and Innovation
    • Strategic Corporate Finance
    • Managing and Leading Change
    • Marketing in a Digital World
    • Strategic Management
    • Operation and Quality Management
    • Employment Relations
    • Pengurusan Ko-Kurikulum

Fee Structure(s)


Mode of Study Intake & Duration Fee Structure*
All year 3 years
  • Course Fees Contact University for more info
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