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TARUC – Bachelor of Public Relations (Hons)

TUNKU ABDUL RAHMAN UNIVERSITY COLLEGE (TAR UC)

Pre-university programmes that bridge the gap between secondary school and university, and prepare students for university.

Overview

This programme develops students practical expertise in formulating media strategies, managing and running PR campaigns, producing PR write-ups and promotional material. To produce PR professionals, media liaisons and strategic managers, it entails courses in corporate communication, integrated marketing communication, crisis management, employee and community relations, public opinion, advertising, social media, ethics, in both the Malaysian and global contexts. Students experiential skills are enhanced via case studies, campaigns and internship.
 
Dual Award: Sheffield Hallam University, UK
 
Offered by Kuala Lumpur Main Campus

Intake and Duration

Jun 3 years

Entry Requirements

STPM/A Level Full Passes in 2 relevant subjects
SAM ATAR 70 and minimum Grade B in 2 relevant subjects
CPU 70% average in 6 relevant subjects
UEC Grade B in 5 relevant subjects AND SPM Pass in Bahasa Malaysia
Other requirements SPM Credit/ O Level Grade C/ UEC Grade B in English Language

Subjects

Some of the popular majors & minors:

Fee Structure(s)

TUNKU ABDUL RAHMAN UNIVERSITY COLLEGE (TAR UC)

Mode of Study Intake & Duration Fee Structure*
Full-time
Jun 3 years
  • Course Fees RM50,300
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