TARUC – Bachelor of Public Relations (Hons)TUNKU ABDUL RAHMAN UNIVERSITY COLLEGE (TAR UC)
Pre-university programmes that bridge the gap between secondary school and university, and prepare students for university.
This programme develops students practical expertise in formulating media strategies, managing and running PR campaigns, producing PR write-ups and promotional material. To produce PR professionals, media liaisons and strategic managers, it entails courses in corporate communication, integrated marketing communication, crisis management, employee and community relations, public opinion, advertising, social media, ethics, in both the Malaysian and global contexts. Students experiential skills are enhanced via case studies, campaigns and internship.
Dual Award: Sheffield Hallam University, UK
Offered by Kuala Lumpur Main Campus
Intake and Duration
|STPM/A Level||Full Passes in 2 relevant subjects|
|SAM||ATAR 70 and minimum Grade B in 2 relevant subjects|
|CPU||70% average in 6 relevant subjects|
|UEC||Grade B in 5 relevant subjects AND SPM Pass in Bahasa Malaysia|
|Other requirements||SPM Credit/ O Level Grade C/ UEC Grade B in English Language|
SubjectsSome of the popular majors & minors:
TUNKU ABDUL RAHMAN UNIVERSITY COLLEGE (TAR UC)
|Mode of Study||Intake & Duration||Fee Structure*